Client: Lumberking Flooring
Services: Magento 2 Web Development, Custom Flooring Calculator Integration, E-commerce Optimization
Overview
Lumberking Flooring, a premium supplier of high-quality flooring materials, approached Webamondo to create a robust e-commerce website on Magento 2. To streamline the purchasing process and enhance user experience, they needed a custom flooring calculator that could accurately calculate square meter pricing based on case size—a critical feature for customers in the flooring industry.
The Challenge
The primary challenge was to build a custom flooring calculator that could automate complex calculations, allowing customers to input their room dimensions in square meters and receive an accurate estimate based on case sizes. The calculator needed to provide precise pricing information, reduce the risk of order miscalculations, and support seamless integration within the Magento 2 platform.
Our Approach
- Magento 2 Web Development: We developed a custom Magento 2 site for Lumberking Flooring, focusing on a user-friendly design that made it easy for customers to explore different flooring options. The website was optimized for fast loading speeds, responsive design, and intuitive navigation, ensuring a seamless shopping experience.
- Custom Flooring Calculator Integration: To meet the unique needs of Lumberking Flooring, we designed and integrated a custom flooring calculator directly into the Magento 2 website. This feature allows customers to enter their room dimensions in square meters, and the calculator then determines the exact number of cases required and the total price based on Lumberking’s specific case sizes and product pricing. This solution automates the ordering process and ensures accuracy, enhancing both customer satisfaction and operational efficiency.
- User-Centric Design: The flooring calculator was designed with ease of use in mind, featuring a straightforward interface that guides customers through the measurement and pricing process. We included clear instructions and tooltips to ensure customers could quickly understand and utilize the tool.
- SEO and E-commerce Optimization: To drive organic traffic, we implemented on-page SEO techniques tailored to the flooring industry, targeting relevant keywords and optimizing content. This approach helps Lumberking Flooring rank for high-intent searches related to flooring products and installation calculations, bringing qualified leads to the site.
Results
Since the launch of the new Magento 2 site with the custom flooring calculator, Lumberking Flooring has seen a significant increase in completed orders and positive customer feedback regarding the calculator’s ease of use and accuracy. The calculator has helped reduce order errors and increase customer satisfaction by providing instant, precise pricing information based on exact requirements. The site’s SEO improvements have also led to greater visibility in search engines, drawing more targeted traffic.
Conclusion
With Webamondo’s expertise in custom Magento 2 development, Lumberking Flooring now has a powerful, user-friendly e-commerce site that simplifies the purchasing process for their customers. This case study demonstrates Webamondo’s ability to create tailored solutions—such as the custom flooring calculator—that add real value for clients and enhance the online shopping experience.